“CopyThief Agent saved me 10+ hours per week. The AI perfectly mirrors my brand voice and generates high-converting copy that feels authentic to my audience.”
Watch your creative system in action
Give the AI the market context. Build the next ad.
Drop in the ads, posts, links, files, and brand context behind the idea. Then build from it in one workspace.
12:04The New Way to run ads
18:37The Hook: Storytelling
@shelby.sapp
@shelby.sappChangeViral hooks: what worked
The Question Hook: “Are you tired of…”
The Pattern Break: open on the payoff.
The Receipt: show proof in 2s.
Same pattern in all four
Hook: they open on the objection, not the product.
Structure: problem → proof → offer. No intro.
Angle: sell the system, not the tactic.
Read from Knowledge Base, Swipe and Hooks doc
5 hooks, in your voice
1. You’re studying the wrong videos.
2. Your next viral video is already saved.
3. Stop copying. Start decoding.
+ 2 more · tone and claims checked against brand-guidelines.pdf
CopyThiefcopythief.aiTarget audience · creators and media buyers
Research & Inspiration
Search the market, track competitors, and save the references behind your next campaign.
cardsSwipes
Save the ads worth breaking down before they disappear.
ravenRaven
Track brands and creator accounts without checking every profile by hand.
track_changesDiscovery
Search by category, format, creator, or keyword, then pull the references that give you a stronger starting point.
experimentImage Lab
Start with a format that works. Rebuild it around your brand, offer, and angle.
rocket_launchCopilot
Put the ads live, then see what deserves the next dollar.
Skills inside the chat
Type / and the turn goes to the right specialist. Every skill reads the same connected context (your swipes, offers, brand and files), so what comes back is grounded in your account, not in generic AI.
Skills13
Creative
Strategy
Utility
boltConsulting playbook · Reading reviews
Body copy: three passes
Opens on the objection: day 3 is where everyone quits.
Proof block pulled from the reviews file on the board.
Close repeats the offer in the customer’s own words.
Voice checked against brand-guidelines.pdf
boltConsulting playbook · Searching swipe file
Direction holds. Two fixes first.
The promise is clear, the mechanism is not. Name it.
Proof arrives too late; move it above the fold.
Ship as-is for retargeting only, not for cold traffic.
Compared against the winners in your Reference library
boltConsulting playbook · Searching swipe file
5 hooks, in your voice
1. You’re studying the wrong videos.
2. Your next winner is already saved in your swipes.
3. Stop copying. Start decoding.
+ 2 more · structure modeled on the connected reel
boltDrafting plan · Consulting playbook
One static, one script
Static: objection headline, product inset, single proof line.
Script: 0–3s cold open, 3–9s mechanism, 9–15s offer.
Both carry the same promise, so the test stays clean.
Angle taken from the Offers input
boltWatching video · Consulting playbook
Structure, beat by beat
Beat 1: names the objection before the product appears.
Beat 2: mechanism given as the reason it works.
Beat 3: offer with a deadline, never a discount.
Modeled from the connected YouTube breakdown
boltCrawling site · Consulting playbook
Promise, mechanism, proof
Promise: first sale in 14 days, without paid ads.
Mechanism: the 3-post loop taught in module 2.
Proof: 41 screenshots, 2 case studies, 1 refund policy.
Read from the connected URL
boltConsulting playbook · Searching swipe file
Three things will cost you
The first 2 seconds sell the brand, not the problem.
The claim on frame 4 has no proof anywhere in the ad.
The CTA asks for a click and a decision at the same time.
Scored against your last 30 days of winners
boltWatching video · Taking screenshot
The first frame is doing the work
0–2s: a face, a caption, and one number on screen.
2–7s: the demo runs before any claim is made.
7–15s: the offer is read out loud, never shown.
Transcribed and timestamped from the connected video
boltDrafting plan · Consulting playbook
Four steps, one promise
Front end: $27 workshop, the promise stays narrow.
Bump: templates at $17. Same job, less work.
Upsell: the full system at $197, 30-day guarantee.
AOV modeled at $63 on a 22% take rate
boltSearching Meta Ad Library · Crawling site
Their funnel, reconstructed
Ad → advertorial → quiz → $9 trial → $79/mo.
The quiz is the qualifier; it carries the whole offer.
Every upsell repeats your quiz answer back to you.
Walked from the connected ad and landing page
boltConsulting playbook · Drafting plan
9% is a fit problem, not a price problem
The OTO solves a job the buyer does not have yet.
Swap it for the done-for-you version of what they bought.
Hold the price, move the guarantee to the front.
Benchmarked against the offers saved in your account
boltCrawling site · Taking screenshot
Three points of friction
Above the fold answers “what” but never “for whom”.
Price appears after the third scroll. That is too late.
Checkout asks for a phone number nobody needs.
Read from the connected URL
boltDrafting plan · Generating image
Thumbnail concept: three passes
Face left, three-word caption right, high contrast.
Product held, not staged. Brand palette kept intact.
Text sized to survive a 120px feed preview.
Rendered on the board as an image output node
Chrome extension
Collaboration
Share the reference, breakdown, feedback, and next test in one place.
“CopyThief Agent saved me 10+ hours per week. The AI perfectly mirrors my brand voice and generates high-converting copy that feels authentic to my audience.”
Media buyers, strategists, and creative leads shipping more tests with CopyThief
31%
paid revenue
”Andromeda changed how much creative we had to make. We were not ready for that volume. Raven and Playground helped us get from research to actual concepts a lot faster, and paid-traffic revenue was up 31% after six weeks.”
”Creators Army meant we had a lot more creator-style ads to review. We went from approving about 4 out of 10 concepts to approving 81%. The hook and angle are clear before the ad gets to us now.”
”Organic Viral was useful because it showed us what people were actually watching, not just what competitors were spending behind. We took those ideas into Swipes and Discovery, and CPA came down 22% on the next batch.”
2.7x
ROAS
”After Andromeda, we needed a lot more variations. The problem was we were still making each one from scratch. We started pulling hooks from ads that were already working, and ROAS went from 1.8 to 2.7 in about five weeks.”
12
concepts in one afternoon
”Our reviews used to drag because the references lived in different folders and everyone was looking at a different version.
We put the Swipes, notes, and feedback in CopyThief and got through 12 concepts in one afternoon.”
”Copilot fixed the part after the launch. We pulled the Meta numbers into one report, compared the ads side by side, and had the next keep, cut, and test decisions made that afternoon. Before that, reporting took us two days.”
FAQ
The questions that matter before you put your creative workflow inside CopyThief.
No. CopyThief covers the full cycle: discover what is running, organize the references, break down why an ad works, create new assets, launch the next test, and read the numbers after launch.
Raven tracks what competitors launch, keep, and kill. Its structure analysis breaks ads into the hook, angle, mechanism, proof, and offer, so you can study the idea behind an ad instead of judging it from the thumbnail alone.
It creates new ads from proven inputs. Start with a swipe, competitor ad, creator reference, or market angle, then generate brand-specific hooks, scripts, images, and UGC-style video for your next test.
Yes. Add your offer details, brand context, examples, audience language, and references. Playground and CopyThief Agent use that material to build drafts around your business instead of giving you blank-page AI output.
Yes. CopyThief supports team workspaces, so media buyers, copywriters, creative leads, and operators can work from the same swipes, breakdowns, briefs, and feedback.
CopyThief can push batches of up to 50 ads to Meta in under a minute. The workflow is built to shorten the gap between finding a strong reference and putting your version in the account.
Copilot can pull the Meta numbers into custom reports, including spend, ROAS, CPA, purchases, and CTR. That gives you a clearer read on what to keep, cut, and test next.
CopyThief supports creative research across Meta, TikTok, YouTube, and Google. Launch workflows are available for Meta.
No. The free trial does not require a credit card.
Yes. You can cancel anytime. Monthly and annual billing options are available, and you can upgrade or downgrade your plan.
